Innsaei
Embracing Nature, Nurturing Mindfulness
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Overview
Innsaei, a glamping venture specializing in holistic coaching, nature adventures, and conscious gastronomy, sought a logo that encapsulated its diverse offerings and core values of mindfulness and connection to nature.
Solution
Collaborating closely with the client, we developed a logo that visually represents Innsaei's unique blend of experiences:
Results
The new logo has significantly boosted Innsaei's brand recognition and market presence. The distinct identity has resonated with the target audience, leading to increased bookings and positive guest experiences. As founder Leonardo Hernandez states: «The new brand identity has not only solidified Innsaei's position as a leader in mindful glamping experiences but also truly captured the essence of our vision – inviting guests to embrace nature and nurture their inner peace».
Back to project
Embracing Nature, Nurturing Mindfulness
Back to project
Overview
Innsaei, a glamping venture specializing in holistic coaching, nature adventures, and conscious gastronomy, sought a logo that encapsulated its diverse offerings and core values of mindfulness and connection to nature.
Solution
Collaborating closely with the client, we developed a logo that visually represents Innsaei's unique blend of experiences:
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Logo design: the new symbol subtly combines the initials "inn" into a tent silhouette, evoking the warmth of outdoor accommodations and the nurturing environment Innsaei provides.
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Symbolism: the tent shape also reflects the inward journey of mindfulness, with green and dark blue colors symbolizing growth, harmony, and inner peace.
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Brand integration: the logo has been consistently applied across the website, marketing materials, signage, and merchandise, ensuring a cohesive and recognizable brand identity.
Results
The new logo has significantly boosted Innsaei's brand recognition and market presence. The distinct identity has resonated with the target audience, leading to increased bookings and positive guest experiences. As founder Leonardo Hernandez states: «The new brand identity has not only solidified Innsaei's position as a leader in mindful glamping experiences but also truly captured the essence of our vision – inviting guests to embrace nature and nurture their inner peace».
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