100 Citas de Tinder
Visual Storytelling for Modern Romance
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Overview
"100 Citas de Tinder", a Latin American podcast chronicling a mysterious guest's romantic encounters on Tinder, required a distinctive visual identity that:
Solution
In close collaboration with the podcast creators, I took a multi-faceted approach to create a cohesive brand experience:
Results
The distinctive visual identity has successfully established "100 Citas de Tinder" as a recognizable brand in the podcast landscape. The playful and engaging design elements resonate with the target audience, fostering increased listener engagement and social media interaction.
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Visual Storytelling for Modern Romance
Back to project
Overview
"100 Citas de Tinder", a Latin American podcast chronicling a mysterious guest's romantic encounters on Tinder, required a distinctive visual identity that:
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Captured the essence of modern digital dating.
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Visually represented the experiences and emotions of online dating.
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Created a recognizable brand within the podcast landscape.
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Reflected the podcast's mysterious and intriguing narrative.
Solution
In close collaboration with the podcast creators, I took a multi-faceted approach to create a cohesive brand experience:
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Crafted a unique visual language, incorporating elements of digital communication, such as playful emoticons and stylized chat bubbles.
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Infused a playful and vibrant color scheme that reflects the diverse emotions and experiences of online dating
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Designed a consistent visual style across all platforms, including the podcast's editorial design, social media graphics, and merchandise.
Results
The distinctive visual identity has successfully established "100 Citas de Tinder" as a recognizable brand in the podcast landscape. The playful and engaging design elements resonate with the target audience, fostering increased listener engagement and social media interaction.
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